Designs And Bridal Jewellery Trends At India International Jewellery Show 2017
India International Jewellery Show (IIJS) is India’s largest jewellery trade show held every year around August. As always, it was a great experience getting to understand about the latest trends from some of the best names in the gems and jewellery industry. To make it easier I am splitting the stories starting with design and bridal trends.
Design & Bridal Trends
Yash Agarwal, Managing Director – Birdhichand Ghanshyamdas Jewellers believes chunky pieces without losing the design element are in vogue. Kashmiri jhumkas, shoulder dusters, big opulent naths will be big. This year we have played with pastel colors and tone on tones.
Talking of tradition, Vijay Golecha, Founder – Golecha Jewels is of the view that the challenge is to preserve the conventional look and adding innovative touch, while keeping in mind each customer’s unique preferences. For a sangeet, a bride should experiment with a great earring, “passa”, and work with different concepts.
Most jewellers laid emphasis on accessorising the bridal look with jewelry like “headgears”, ‘bajoobands’, ‘haathphool’, stackable bangles. Clearly any thoughts of minimalistic look is out of the window! Jadau jewelry for the bride is still the most sought after option, but the good news is, jewellers are experimenting with the designs and gemstones; thus adding more style without losing the traditional look.
Trends And Shifts In Diamond Jewelry Trends
The diamond jewelry market is probably seeing the most innovation, with manufacturers bringing home the latest techniques in setting the diamonds.
Abhishek Sand and Ashish Sand of Savio Jewellery said that along with well set diamonds, designer jewellery is what customers are demanding. Big sized diamonds especially for neck pieces are preferred due to their visibility even from a distance. In terms of shapes, the trend has moved on from the classic round to, experimenting with fancy shapes.
Toshiba Jariwala, Creative head Zundaa also concurred with the above view where she spoke about high experimentation with shapes and trying out different colours too in diamond jewellery.
Rose gold is being used extensively, a trend that doesn’t seem to go away anytime soon! When it comes to diamonds, exquisite is the name of the game! The jewellers are not shying away from experimenting as consumers are opting for layered and functional jewelry that could be detached and worn in various ways.
Design Trends In Gold Jewelry
The story with Gold jewellery is no different than jadau, when it comes to chunkiness and creating bold attention grabbing pieces. Jewellery today is not just a status symbol but as much about the style statement but also about an individual style.
According to Avinash Gupta, Managing Director – Mamraj Musaddilal Jewellers Temple motifs have always made a statement in gold jewellery. Along side religious motifs, floral and animal motifs in temple jewelry work well. The intricacies of the pieces, ensure that onlookers give more than just a glance to the jewellery as such items bring out the often ignored craftsmanship of the people making these pieces. It is as much about the craft, as it is about the value of gold and the brand name behind the piece!
Adds Swati Hans, Brand Manager – ORO that Gold jewelry is no longer a mindset in India of being worn over a traditional outfit. To break the stereo type look we have experimented with well manufactured gold bangles and kadas with a contemporary look by adding interchangeable colored leather at the base.
StylePrer’s synopsis at IIJS – The world of jewelry never seizes to amaze me. There is always something new to learn and be totally wowed by. This time was no different and the future is only looking bright for the industry. Stay tuned as there is lots more coming up from IIJS…!!! Feel free to shower some love by commenting below on the pieces you liked the most.